- 2001 edition, 257 pages
- Published by Judy Piatkus (Publisher) Ltd
- Paperback
- Very good condition, like new
The new rules of internet direct marketing. Email strategies for creating profitable customer relationships. Index included. Email is the most powerful direct marketing vehicle that has ever existed. In a world where the competition is never more than one click away, this book provides the strategies you need for long-lasting, profitable customer relationships. Backed by research and case studies following the success of major compamies these accessible and motivating strategies and principles will show you how to truly stand out from the competition.
Product is in stock.